Garments e-commerce store setup

A clothing brand selling online and on WhatsApp: sizes and colours with their own stock and photos, a free online store, and handling orders.

Help › User guide › Garments e-commerce store setup

Example shop: a small clothing brand. Each design comes in sizes S to XL and two or three colours. Customers find them on Instagram and WhatsApp, and the owner wants a proper online store where people can see photos, pick a size and place an order.

Do the Getting started steps first.

Which features should a garments store turn on?

FeatureSettingWhy
VariantsOnEach size and colour keeps its own stock, barcode and photo.
Barcode / QR codeOnScan tags at the counter or when packing.

How do I add one design in several sizes and colours?

  1. Turn on Variants in Settings → Configure Features.
  2. Open Manage → Products → Add Product. Enter the design name, cost and sale price.
  3. Tap Add Variant for each option, e.g. "Red / M". Enter its Stock.
  4. Optionally add a Variant Barcode and a Variant Image so customers see the right colour.
  5. Save. The product's total stock is the sum of all its variants.

How do I start my online store?

  1. Open the menu, then Settings → Online Store.
  2. Turn on Enable online store.
  3. Choose a Store link handle (e.g. my-brand). Tap Generate from name if you want one made from your shop name.
  4. Choose your Store country, so your store appears on your country's marketplace page.
  5. Enter your WhatsApp number. Customers use it to call or message you from the store.
  6. Pick a Storefront design, and add your Facebook, Instagram, TikTok and YouTube links.
  7. Tap Save. Use Copy link or Share to post your store link in your Instagram bio and WhatsApp status.

How do I put a product on my online store?

  1. Open the product and tap Show more details.
  2. Turn on Available online.
  3. Add a few photos under Product image. Products without a photo are not shown online.
  4. Write an Online description (fabric, fit, washing care). You can paste a YouTube, TikTok or Instagram Video link too.
  5. Save.

A customer placed an order. What do I do?

  1. New orders show on the Dashboard and under Manage → Online Orders.
  2. Call or WhatsApp the customer to confirm, then tap Confirm (on call).
  3. When they pay, tap Mark Payment Received.
  4. Tap the order to open it as a Sale Invoice and save it. This takes the items out of stock.
  5. After the parcel reaches the customer, tap Mark Delivered.

How do I share one product on WhatsApp or Instagram?

Every product has a Product QR Code and its own page on your online store. Open your store with View store, open the product, and share that page's link.

How do I see which sizes are selling out?

Open Reports → Stock Report. It shows stock for each variant.

See also: Customers contacting your online store and Marketplace by country.

Still stuck? Tap the round Voice Tutor button at the bottom-right of any screen in the app and ask your question out loud, in your own language. Or email support@sparkify.space.

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